Tuesday, June 15, 2010

Bronzed Envy in the NEWS!!


Tanning parties becoming hottest trend
Play groups become tanning parties for moms
Updated: Tuesday, 15 Jun 2010, 8:17 AM CDT
Published : Tuesday, 15 Jun 2010, 5:23 AM CDT

Kate Weidaw
AUSTIN (KXAN) - Lots of stay-at-home moms get together for play groups.

Now, the latest craze is to do an at-home tanning party for the girls while the kids play.

With cocktails in hand, a group of ladies in Round Rock look like they're getting ready for a night out on the town. However, it's Monday at 9 a.m.

"This is a tan party, and these are so popular right now," said Bronzed Envy owner Blakeley Smart.

Smart started a business called Bronzed Envy as a way for moms to get a spray tan while hanging out with the kids.

"They have their friends over for some cocktails, drinks and a tan," said Smart. "What could be better than that?"

"It's so convenient and great, since we don't have to find a babysitter, and it just makes you feel so good about yourself," said Amy Arnold, a mother at the tan party.

Smart, who has two boys of her own, wanted to start a business that allowed her to be home with her kids after school.

"I saw airbrush tanning, and I thought, 'That's awesome,'" said Smart. "'I love the idea, and I just want to start a business, and I'll take it mobile.'"

She pops up a tent in the customers' living room, you step in and within 10 minutes, your tan is airbrushed on.

The business became so much fun Smart created her own line of products and the ability for other moms to start their own air brush business.

"Anyone in the nation, in the world, could buy the kit and watch the DVD and start their own business," said Smart.

Smart said starting her company was the smartest decision she's made.

"It's really kind of the hottest trend right now," said Smart.